Joseph L. Bower, Clark G. Gilbert - From Resource Allocation to Strategy
Oxford University Press | 2006 | ISBN: 0199277443 | Pages: 500 | PDF | 1.89 MB
Joseph L. Bower and Clark G. Gilbert have collected together some of the leading experts on strategy to examine how strategy is actually made by company managers across the several levels of an organization. Is strategy a coherent plan conceived at the top by a visionary leader, or is it formed by a series of smaller decisions, not always reflecting what top management has in mind? Often it is by examining how options for using resources are developed and selected, that we can see how a company's competitive position gets shaped. On the bases of this understanding, we can see better how these processes can be managed. The book's five sections examine how the resource allocation process works, how the way it works can lead a company into serious problems, how top management can intervene to fix these problems and where the most recent thinking on these problems is headed.


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